RDS Dublin Horse Show Campaign

When it came to capturing the excitement and prestige of the RDS Dublin Horse Show, we knew we had to go big—literally. Our campaign brought the thrill of showjumping to life with giant horse jumpers soaring over Dublin’s most iconic landmarks, turning the city itself into a stage for this world-class event.

From bold, attention-grabbing installations to an integrated digital campaign, every element was designed to spark curiosity and create a buzz. These dramatic visuals celebrated the elegance and power of the sport while seamlessly connecting it to Dublin’s cultural heartbeat.

This campaign wasn’t just about promoting an event—it was about immersing the city in the spirit of the Horse Show, leaving a lasting impression on both locals and visitors.